Masha and the Bear Debuts on U.S. TV! 15 September 2017 Ready to break down borders? Masha and the Bear, forest grown and internationally known, has been released on TV in the USA! NBCUniversal’s Kids Network, Universal Kids, has launched the show’s season 3 week. The cartoon is on air every day, from Monday to Friday, at 6 p.m. Don’t miss the new hilarious adventures of your favorite amusing duo. From Masha and the Bear with love!